Juan Ignacio

I share with the other members much more than just a cooperative: a vision, another way of doing things, a life.

ABOUT JUAN IGNACIO

Born and raised city dweller. After obtaining my PhD in “International Economy and Development”, I decided it was time to leave the big city in pursue of a more meaningful life. I looked for environmental projects as a way out of the city and I finally found one in the field of organic farming in Jaen. The project was completed after two years and I decided to stay in the nearby village El Cortijuelo. The rural life had given me a special vital intensity that I wanted to continue enjoying. I then developed some other projects that combined the subjects of agriculture and environment. In one of those projects I met all the farmers with whom I now share much more than just a cooperative: a vision, another way of doing things, a life. Together we have created an Enterprise as a common project that must be able to reflect the concerns of its members and satisfy their needs. My function is to coordinate all members and together define general procedures, business management, strategic development and commercialization.

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